11% of Australian Investors are influenced by online and social media for their Investment Decisions
August 25th, 2010 by Nick HaC
A great article today in the AFR about the growing influence of online and social media for retail investors in the investment decisions.
“Retail investors are using online and social media in rising numbers and 11 per cent said what they found online influenced their investment decisions.
41% said of retail investors said electronic communications with listed entities had become more important in recent years.
7% of retail investors said they monitored social media for investment purposes and 11% said that information had influenced an investment decision.”
At BuzzNumbers we are seeing more and more ASX listed companies using our Social Media Monitoring and Reporting services to ensure messages about them are inline with corporate information.
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BuzzNumbers awarded Smart100 Company by Australian Anthill
August 25th, 2010 by Nick HaC
BuzzNumbers has been awarded Smart 100 regognition in the Anthill Magazine awards for our Geographic Conversation Mapping.
The Smart 100 Awards are designed to encourage, promote and support innovation in Australia, it identifies and ranks new Australian innovations by applying a combination of crowdsourcing, collaboration and common-sense.
The awards were judged by over 100 “Maverns” against a set of 8 industry criteria.
BuzzNumbers Geographic Conversation Mapping technology came in at #25 on the Smart100 list in 2010, ahead of innovations from Atlassian and over 1000 Australian companies.
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BuzzNumbers wins AIIA National iAwards – Best Startup Technology Company
August 9th, 2010 by Nick HaC
BuzzNumbers joins Atlassian, Engin and WotIF.com as AIIA iAwards National winners for best new technology company.
BuzzNumbers has been announced to have won the 2010 AIIA National iAwards in the “Startup Company” category sponsored by Microsoft.
Previous years winners, including Engin, WotIF.com and Atlassian, have gone on to achieve significant Australian and International commercial success and demonstrate the viability of the AIIA in recognising high-growth Australian technology companies.
The gala event held at Crown Palladium was attended by over 500 senior executives from industry and government including Senator Conroy and executives from Microsoft, IBM, CSC, CSIRO, Fujitsu, BearingPoint and KPMG.
“Events like this one showcase the depth of talent emerging across the Australian industry,” said AIIA CEO Ian Birks. “We are very pleased to see the record entry numbers in this year’s awards. We have a competitive industry that is making an important contribution to productivity on a national scale, and one that will be critical to positioning Australia in the global economy. Tonight’s award winners are fantastic examples of what ICT can offer our community.”
AIIA (Australian Infomation Industry Association) is the leading national body representing the information and communications technology (ICT) industry in Australia.
“We are delighted to win these prestigious awards, and this offers BuzzNumbers significant industry validation for our innovative market leading products. We are pleased that this recognises BuzzNumbers as a leading company in Australia’s dynamic and vibrant technology industry.” – BuzzNumbers Executive Director, Nick Holmes a Court
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BuzzNumbers featured in B&T Hot 30 under 30 – Industry Leaders of Tomorrow
August 7th, 2010 by Nick HaC
Nick Holmes a Court, BuzzNumbers founder and CTO was this week featured in B&T magazine’s Hot 30 under 30 – Industry Leaders of Tomorrow.
Congrats Nick!
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What the USAF can teach you about Social Media.
July 28th, 2010 by andygent
Recently I was in San Francisco talking to the CMO of a financial services business. They had been listening to social media for a while and were just getting ready to actively engage with people talking online about their brand. Their challenge was how do you set rules around what to say to who, keep consistent tone and not make posts too personal. After much research they can across this great flow chart. The USAF have been going great guns (pardon the pun) in the SM space and using it not only to promote what they are doing, but also as a support mechanism for families of personnel serving overseas to connect with each other.
Maybe this could apply to your business too?
Tags: Social Media, social media strategy
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BuzzElection.com Launched Today – Real Time Social Media Monitoring of the Australian Federal Election
July 26th, 2010 by Nick HaC
There has been a bunch of chatter calling this the “Twitter Election”, and if you watch any mainstream news show you would kind of get the feeling this is right.
So what is twitter and social media saying about the election?
What are the issues people are talking about?
Who are the most influential voices in Social Media?
To answer all these questions and to demonstrate the capabilities of BuzzNumbers as Australias leading Social Media Monitoring and Intelligence company, we have launched BuzzElection.
If you are interested in further further analysis, real time data feeds or any further insights into the social media monitoring space, give us a buzz!
Tags: Social Media Monitoring
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A simple Corporate Social Media Policy for your company
July 16th, 2010 by Nick HaC
So we have recently been looking into a Social Media Policy for our company. 
We wanted to ensure we had a simple, non-complex, and non-legal style policy that everyone could understand and engage with.
In the interests of our customers and readers, we figured it would be good to share this.
BuzzNumbers Corporate Social Media policy
* Make it clear that the views expressed in the posts are yours alone and do not necessarily represent the views of your employer.
* Respect the company’s confidentiality and proprietary information.
* Ask your manager if you have any questions about what is appropriate to include in your posts.
* Be respectful to the company, employees, customers, partners, and competitors.
* Understand when the company asks that topics not be discussed for confidentiality or legal compliance reasons.
* Ensure that your social media activity does not interfere with your work commitments.
Do you have a Corporate Social Media Policy?
Do you monitor what your employee’s say on Social Media?
We are working with a number of Australian companies to help them manage and track their companies social media information, if you would like to hear more feel free to give us a call 1300 886 192
Attribution: Altimeter Corporate Blogging Policy
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BuzzNumbers Sponsors Olivier Blanchard at ADMA
July 15th, 2010 by Nick HaC
BuzzNumbers are proud to announce their sponsorship of Olivier Blanchard at the Australian Direct Marketing Association’s 2010 forum.
As Principal and Senior Strategist of BrandBuilder Marketing, Olivier helps companies develop, build, integrate, manage and measure Social Media Programs. He also assists companies in managing their reputations online and offline and establishing leadership in their markets.
Olivier will be the keynote speaker at day two of the conference, sharing his expertise in a presentation entitled “Let’s Get Social: Business Justification of Social Media,” where he will discuss strategies for sales and marketing revenue, analysing traditional versus social marketing, and using what you know to enhance performance.
Olivier will also be running a Social Media post-conference masterclass, further exploring how to get real return on investment from social media campaigns.
As Australia’s leading social media monitoring and intelligence company, Buzz Numbers are very excited to be part of ADMA’s Forum and to be working with Olivier, an expert in the field of social media in the world of marketing and business.
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