We keep getting asked about just how many Australian's use blogs, music, video, web2, and social sharing sites:

Here is our research - In 2008:

- 2.3M Australians have created a blog
- 7.1M Australians read one or more blogs
- 1.6M Australians ongoing update their blog since creating it
- 84% of Australian internet users use Web 2.0 for sharing content such as photos, links and video
- 83% consume Consumer Generated Media content
- 78% of Australians download and stream audio and video content
- 39% of Australians create online content in the form of uploading video and music

Its great to see such high levels of Australian internet usage, and especially great to see so many Australians creating blogs and user generated content.

We have aggregrated these numbers from Nielsen Online Consumer Generated Media Report, Nielson Netratings and Universal McCann 2008 reporting.

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Social Media Monitoring Social Media Monitoring Australia